iDropped It

iDropped It is an on-site tech repair company whose fleet of mobile repair units service the Melbourne and Launceston metropolitan areas.

THE CHALLENGE

iDropped It’s General Manager reached out to Tailored Social to investigate our direct marketing business-to-business campaigns on LinkedIn. He wanted to generate leads that would convert into long-term service relationships. However, he also wanted everything done in house.

THE SERVICES

  • Consulting

THE SOLUTIONS

We considered iDropped It’s offering, their objectives, and the various online channels that could be used to achieve their goals. Following this, we created a tailored strategy to engage their leads, and then created additional documentation in the form of standard operating procedures for iDropped It’s staff. We then worked with their staff for a month on-site to train them, launch the campaign, and refine the process for maximum efficiency and best results.


The Result




9% Conversion Rate
9%

Conversion Rate

3:1 Return On Investment & Increasing
3:1

Return On Investment & Increasing

∞ Expanding Services Nationally

Expanding Services Nationally

Within a quarter, over 200 leads were generated with a high conversion rate and given the long-term nature of these relationships, the initial 3:1 return on investment increased exponentially. We’re proud to say that based on the strength of these results, iDropped It has continued using the campaign and training Tailored Social provided to develop more corporate relationships to strengthen their expansion in Perth, Adelaide, and Sydney.

To see how we can create digital marketing strategies to grow your business that your staff can easily implement, call us for a chat, request a call back, or claim your free digital audit now.

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